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Apr 19, 2024
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2011-2012 Undergraduate Catalog [Archived Catalog]
Contemporary Media and Journalism (B.A., B.S.)
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41-44 MAJOR HOURS, 128 DEGREE HOURS
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Departmental/Program Requirements for the Major
All students must complete a University-recognized minor or complete 18 credit hours in approved breadth courses–courses outside the MCOM major, but which support the major. Typically, students choose breadth classes in business, speech, art, computer science, and English, but other choices are available.
Students must have a grade of “C” or better in all Contemporary Media & Journalism courses applied to the major.
All majors must complete 87 credits outside of the Department of Contemporary Media and Journalism, with 65 of those credits in the liberal arts and sciences. Pre-Contemporary Media and Journalism Status
USD students desiring to major in Contemporary Media and Journalism are admitted to the College of Arts and Sciences as pre-contemporary media and journalism students. The Department of Contemporary Media and Journalism is a professional program at the sophomore, junior and senior levels, and students are not ordinarily admitted to major status until after the completion of the pre-contemporary media and journalism prerequisites. These prerequisites are: Prerequisite Coursework
Complete the following 12-15 hours of coursework, which may also satisfy USD general core requirements: Note:
Must receive a grade of “C” or better in ENGL 203. Pre-Mass Communication Course Grades
Students must earn a C or better in Pre-CMJ course work. Disciplinary Action
Have no pending disciplinary action. Contemporary Media and Journalism Core Curriculum
Required Courses for All Contemporary Media and Journalism Majors (11 hours)
Required Experiential Core (2 hours minimum, 5 credit hours maximum)
Specialization Areas
Students must choose at least one of the following four areas of specialization and complete all required courses in that specialization area: Specialization: Advertising (30 hours)
The Department of Contemporary Media and Journalism prepares individuals for successful careers in Advertising. Students learn to plan campaigns and create graphic materials. USD sponsors a chapter of the American Advertising Federation and students network with a variety of practicing advertising professionals. Specialization Requirements
Specialization: Electronic Media (30 hours)
The Department of Contemporary Media and Journalism has a rigorous program of study for individuals wishing to pursue careers in radio, television, cable, or any multimedia industries that employ audio and video skills. USD has a radio station, cable TV station, state of the art digital editing systems, TV studio, and much more. Specialization Requirements
Specialization: Journalism (30 Hours)
The journalism specialization prepares students to become journalists. Students learn to research, write, and present stories in a multiplatform media market. The department requires students to learn print, broadcast and online journalism skills. Later the student can concentrate in one area if they wish. USD has excellent facilities for studying journalism. It is the home of the Al Neuharth Center for Excellence in Journalism and The Volante student media. The department has excellent video and audio production facilities for the study of multiplatform journalism. USD sponsors a student chapter of the Society of Professional Journalists. Specialization Requirements
Specialization: Public Relations (30 Hours)
Public Relations graduates work in many different industries. There are PR agencies, but alumni also work in hospitals, for universities, in government, and in a variety of different types of businesses and non-profit organizations. They prepare press releases and multiplatform publications, and help to manage an institution’s public image. USD has a chapter of the Public Relations Student Society of America, and PR students network with practicing public relations professionals. Specialization Requirements
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