Aug 14, 2024  
2018-2019 Graduate Catalog 
    
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2018-2019 Graduate Catalog [Archived Catalog]

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MKTG 578 - INTERNATIONAL MARKETING

3 cr

Description International Marketing is the application of marketing principles and concepts in diverse cultural, economic, political, legal, and technological international environments.

Prerequisites and Corequisites
Prerequisite: BADM 370 - Principles of Marketing.


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