Sep 17, 2024  
2018-2019 Graduate Catalog 
    
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2018-2019 Graduate Catalog [Archived Catalog]

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SPCM 522 - PERSUASION

3 cr

Description This course develops conceptual understanding of psychological dynamics of persuasion by analyzing theories, perspectives, and research findings. The goal is to improve skills in critically analyzing persuasive messages and their role in society and culture.


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