Nov 30, 2022  
2022-2023 Graduate Catalog 
    
2022-2023 Graduate Catalog
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KSM 786 - Strategic Sport Communication


3 cr

Description This course examines the various channels for communication within the sport industry. The primary focus will be an analysis of the ways in which sport organizations communicate directly with their target markets as well as in-depth discussion of the mediated devices used to consume sporting products.


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