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Nov 21, 2024
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2024-2025 Undergraduate Catalog
Media & Journalism (B.A., B.S.)
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Media & Journalism with Journalism specialization
Required Courses for Journalism specialization (12 hours)
Required Experiential Core (2 hours minimum, 5 credit hours maximum)
Specialization: Journalism (24 hours)
The journalism specialization prepares students to become journalists and digital storytellers. Students learn to research, write, and present stories in a multiplatform media market. The department requires students to learn print, broadcast and online journalism skills. Later, students can concentrate in one area if they wish. USD has excellent facilities for studying journalism. It is the home of the Al Neuharth Center for Excellence in Journalism and student media including The Volante campus newspaper, Coyote News, KYOT-TV, and KAOR-FM. The department has excellent video and audio production facilities for the study of digital storytelling.
Specialization Requirements
Media & Journalism with Strategic Communication specialization
Required Courses for Strategic Communication specialization (9 hours)
Required Experiential Core (2 hours minimum, 5 credit hours maximum)
Specialization: Strategic Communication (Advertising/Public Relations) (27 hours)
The Department of Media & Journalism prepares individuals for successful careers in Advertising and Public Relations. There are Strategic Communication careers at AD/PR agencies, in healthcare, universities, government, and a variety of other business and non-profit organizations. Students use M&J’s state of the art facilities to create graphic materials, plan campaigns, and prepare press releases and multiplatform content. Coyote Creative is the student creative agency in which students produce commercials, public service announcements and promotional campaigns. Coyote Communication is the student Ad/PR agency. The department hosts student chapters of the American Advertising Federation and Public Relations Student Society of America, and students have the opportunity to network with practicing strategic communication professionals.
Specialization Requirements
Four-Year Program Guides and Costs
USD encourages students to take 15 credits per semester or 30 credits within the year in order to graduate in 4 years. To help students complete their academic degree program in four years, we provide a sample academic plan. Please work with your academic advisor to confirm your plan.
Location Matters for Non-Licensure Track Programs
This program is not designed or advertised to lead to a professional license or certification required for employment.
USD is permitted to operate under the terms of the National Council for State Authorization Reciprocity Agreement (NC-SARA) policies and standards in offering online courses/degree programs to residents in 49 states, the District of Columbia, Puerto Rico, and the Virgin Islands. Online courses/programs may also be offered to residents of California (a non-SARA state) because it does not regulate out-of-state public institutions.
Additionally, this program is authorized to offer supervised field study experiences (internship, externship, clinical, rotation, practicum, independent study, study away, etc.) in South Dakota. Please be aware that there may be some restrictions on your ability to engage in supervised field study outside of South Dakota. Please contact a program representative if you have questions regarding supervised field study.
Distance education courses or programs will not be offered outside of the United States without prior written approval from the University, which may be withheld for any reason. If you are taking distance courses while physically located outside of the United States, it is your responsibility to confirm the following: (a) if the country will recognize an online degree; (b) the availability of supervised field study opportunities in the country; and (c) if the country charges any additional taxes, withholdings or fees associated with online distance education programs.
For more information, please visit USD’s State Authorization page or contact your admissions counselor.
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